Fern & Flora ~ B-Day Giveaway

Girls tomorrow will be my birthday!!! Yeah!!! I’m 27 years old now…time passes quickly! My birthday celebrations started on Friday, with a wonderful lunch. Yesterday I had a fun party with my friends (I will show you some pics!) and tomorrow evening I will have a romantic dinner with my guy.

I thought it would be a great idea to celebrate it with a gorgeous new giveaway for all my lovely readers and follower from Fern and Flora.

Emily creates fantastic headbands, flower hair clips and she also dabble with paper with beautiful paper wreaths and vintage collages.

Could you tell us a little about yourself and your lovely shop? 
I’m a floral designer by day with a background in interior design. I love to poke around flea markets and estate sales and look for treasures on the cheap. Once I began making headbands, the trips for vintage goodies became more frequent and that’s one of my favorite parts about what I do. I decided to open an Etsy shop last summer to feature my headbands an paper wreaths. I love all things paper too and am contemplating starting a second Etsy shop with my paper wreaths, garlands, baby mobiles and things like that. Hopefully, that will happen one day soon!

How did you get started making your cute headbands?

I began making headbands when I decided to promove my floral design business throught some local boutiques and craft fairs but needed other items to sell also. I love vintage fabric and jewelry and thought making one-of-a-kind headbands with old elements would be an interesting creative endeavor. When people strated buying them, I was happily surprised and decided to open an Etsy shop. Etsy has been a lovely way to launch my headbands. I’ve met so many create and fabulous people.

Do you have any advice for friends who are starting their own shop?

For anyone who is contemplating opening a shop on etsy, my advice is simple: do it! My friend Betsy often says “nothing ventured nothing gained” and it’s so true. When I opened my shop, it was a Saturday afternoon an I had been at a boutique all day and was feeling tired. I only had one image of one item, but I put it up anyway and slowly added more and more items. It’s ok to take your time. Building any sort of business is a process and I remind myself of that every day. Also, I think it’s important to spend time on Etsy looking at other shops, conversing with other sellers, making treasuries and getting involved in forums. It does tike time, but it’s also rather fun and when you open your email and see that you’ve had a sale, it’s a fabulous feeling.

The lucky winner of this giveaway will receive this beautiful headband! 

 {a mocha colored fabric band with a vibrant peacock feather

and vintage burnished button} 

  Anyone who leaves a comment on this post during the next 7 days 
is automatically entered in the draw!
For an additional entry, you can blog about my giveaway,
just leave a comment with the link! 
Giveaway ends on Sunday, February 28 at 8 pm (local time).
Winner to be announced on Monday, March 1.
~ If you have a company or an online store and you desire to allow Sweet as a Candy to host your giveaway, feel free to send me an email at federica.piccinini@gmail.com ~